Category: diversity and inclusion

Measuring diversity in advertising: A challenge of scale

by Chapston | Jan 19, 2022 | Customer & Digital Experience, diversity and inclusion, Mobile Marketing | 0 |

“The vast majority of people, when they look at ad content, say they don’t see themselves in it,...

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Microsoft Advertising adds Asian-, Latin-, Women-owned and Diabetic-friendly business attributes

by Chapston | Dec 10, 2021 | diversity and inclusion, Experience, Mobile Marketing | 0 |

Microsoft Advertising has added Asian-owned, Latin-owned, Women-owned and Diabetic-friendly...

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Litmus Live 2021: Top 10 Takeaways from Day 2

by Chapston | Oct 28, 2021 | A/B test, A/B testing, de&i, diveristy & inclusion, diversity, diversity & inclusion, diversity and inclusion, email a/b testing, email design, email design systems, email development, email engagement, email geek, email geeks, Email Marketing, email ROI, litmus live, litmus live 2021, marketing, marketing leaders, modular emails, ROI, Subscriber Experience, testing | 0 |

And just like that, Litmus Live 2021 is officially over! We recently wrapped up the second (and...

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Litmus Live 2021 Speaker: Meet Shani Nestingen

by Chapston | Oct 20, 2021 | diversity, diversity & inclusion, diversity and inclusion, Email Marketing, interview, Interviews, litmus live, litmus live 2021, litmus live everywhere, litmus live interview, litmus live speaker series, litmus live speakers, women of email | 0 |

Litmus Live—THE conference for email marketers is almost here! Next week on October 26th-27th,...

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When it comes to women, marketing is behind the times

by Chapston | Sep 30, 2021 | diversity and inclusion, Experience, Mobile Marketing | 0 |

The year is 2021. Women have careers. They have spending power. They are increasingly taking their...

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It’s not just for June

by Chapston | Jun 2, 2021 | diversity and inclusion, Experience, Mobile Marketing | 0 |

The transparency forced on brands by social media today means that engaged consumers can monitor...

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How to celebrate reopening with your creative: Tuesday’s daily brief

by Chapston | May 25, 2021 | Call Analytics, diversity and inclusion, Experience, Mobile Marketing | 0 |

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for...

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The Anatomy of a Modern Marketing Org

by Chapston | May 4, 2021 | agile, agile email marketing, agile marketing, dei, diversity & inclusion, diversity and inclusion, Email Marketing, future marketing org, Leadership, leading forward, leading fwd, marketing leadership, marketing org, marketing org of the future, marketing organization, think again | 0 |

Is your marketing organization ready for what’s next? As marketing leaders, we often ponder this...

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