insights | Chapston

New in Litmus: Personalization, Actionable Insights, ESP Sync Enhancements, and more

by Chapston | Feb 24, 2022 | actionable insights, actionable metrics, email insights, Email Marketing, esp sync, esp syncing, insights, kickdynamic, litmus esp sync, live email examples, live emails, personalization, personalization in email, personalized email | 0 |

[ad_1] More than 40% of marketers say email marketing it’s very critical—up nearly 30% since...

2021 Product Releases: Year in Review

by Chapston | Dec 22, 2021 | acoustic campaign, acoustic campaign composer, adobe campaign, adobe campaign integration, adobe campaign standard, adobe campaign standard integration, adobe journey optimizer, agile, agile email marketing, agile marketing, analytics, analytics tools, apple audience report, apple mail privacy, apple mail privacy protection, apple mail privacy protection plan, design library, email analytics, email engagement, email insights, Email Marketing, email previews, email privacy, email testing, engagement, engagement data, engagement rate, html email, hubspot, hubspot integration, insights, integrated insights, litmus, litmus design library categories, Litmus email analytics, litmus proof, litmus test, mail privacy protection, marketing insights, modular building, pardot, pardot integration, Proof, subscriber engagement | 0 |

[ad_1] Getting the most out of email is not an easy task, particularly when circumstances are less...

How to Use Email Analytics to Inform Your Marketing Strategy

by Chapston | Nov 16, 2021 | benchmark, benchmarks, email analytics, email analytics tracking, email insights, Email Marketing, insights, integrated insights, Litmus email analytics, marketing, marketing insights, Product, tracking code | 0 |

[ad_1] Email plays a critical role in your marketing mix—and not just because it provides a 36:1...

What Are the Insights From the 2021 State of Email?

by Chapston | Oct 27, 2021 | 2021 state of email, agile marketing, automated emails, automation, email insights, Email Marketing, insights, marketing insights, personalization, privacy, state of email, state of email report | 0 |

[ad_1] It’s now been almost two years since COVID-19, and a lot has changed. To find out how...

How to Create a Non-Apple Mail Opens Audience You Can Trust

by Chapston | Jul 2, 2021 | analytics, apple mail, apple mail privacy protection, apple mail privacy protection plan, email analytics, email insights, Email Marketing, insights, Litmus email analytics, mail privacy protection, marketing insights, open, open data, open rate, open rates, opens | 0 |

[ad_1] Three things are inevitable in life: death, taxes, and change. Apple’s Mail Privacy...

New in Litmus: Integrated Insights

by Chapston | Jun 16, 2021 | aggregated reporting, email insights, Email Marketing, email metrics, insights, marketing insights, marketing metrics, Metrics, report, reporting, share reports, sharing reports | 0 |

[ad_1] Imagine seeing your core email metrics from your email service provider (ESP) plus your...

How to A/B test – Litmus

by Chapston | Jun 14, 2021 | A/B test, A/B testing, a/b tests, email insights, Email Marketing, email testing, insights, optimization, split testing, test, testing | 0 |

[ad_1] One thing I love about email is data. Because it’s so readily available, it’s easy to run...

Email Client Market Share in May 2021: The Recovery of Mobile and More

by Chapston | Jun 8, 2021 | apple mail, desktop, email client, email client market share, email client market share may, email market share 2021, Email Marketing, Gmail, gmail app, insights, mobile, mobile email, Outlook, Outlook.com, webmail, webmail opens | 0 |

[ad_1] Small shifts over time lead to big change—and email client market share is no exception to...

Email client market share in 2021: Trends from January to March

by Chapston | Apr 9, 2021 | Apple, desktop opens, email analytics, email client, email client market share, email client market share february, email client market share january, email client market share march, email client market share q1 2021, email client open data, email client updates, email clients, email insights, email market share 2021, Email Marketing, insights, mobile opens, webmail opens | 0 |

[ad_1] How is it April already? Email client popularity last year was almost as up and down as the...

Category: insights

New in Litmus: Personalization, Actionable Insights, ESP Sync Enhancements, and more

2021 Product Releases: Year in Review

How to Use Email Analytics to Inform Your Marketing Strategy

What Are the Insights From the 2021 State of Email?

How to Create a Non-Apple Mail Opens Audience You Can Trust

How to A/B test – Litmus

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