marketing | Chapston

Marketing Trends in 2022: Webinar Recap + Q&A

by Chapston | Feb 21, 2022 | agile marketing, Email Marketing, leading fwd, marketing, marketing insights, marketing leaders, marketing leadership, marketing trends, personalization, personalized email, third-party cookies | 0 |

[ad_1] Dramatic shifts in consumer behavior (and life in general) over the past few years has...

How to Use Email Analytics to Inform Your Marketing Strategy

by Chapston | Nov 16, 2021 | benchmark, benchmarks, email analytics, email analytics tracking, email insights, Email Marketing, insights, integrated insights, Litmus email analytics, marketing, marketing insights, Product, tracking code | 0 |

[ad_1] Email plays a critical role in your marketing mix—and not just because it provides a 36:1...

Litmus Live 2021: Top 10 Takeaways from Day 2

by Chapston | Oct 28, 2021 | A/B test, A/B testing, de&i, diveristy & inclusion, diversity, diversity & inclusion, diversity and inclusion, email a/b testing, email design, email design systems, email development, email engagement, email geek, email geeks, Email Marketing, email ROI, litmus live, litmus live 2021, marketing, marketing leaders, modular emails, ROI, Subscriber Experience, testing | 0 |

[ad_1] And just like that, Litmus Live 2021 is officially over! We recently wrapped up the second...

How to Future-Proof Your Marketing Org: Webinar Takeaways

by Chapston | May 28, 2021 | agile marketing, andrea fryrear, angela connor, authenticity, brand, branding, CMO, Customer Experience, Email Marketing, empathy, jamie gier, Leadership, leading forward, leading fwd, marketing, marketing leaders, marketing leadership, marketing organization, marketing teams, melissa sargeant, storytelling, teams | 0 |

[ad_1] Despite your best laid plans, one thing is clear: The future is uncertain. Sweeping...

How to create effective marketing personas

by Chapston | May 20, 2021 | audience segmentation, customer retention, customer success, demographics, Email Marketing, email marketing personas, email marketing strategy, email strategy, Get more out of email marketing, Litmus email analytics, marketing, marketing personas, personas, representation, target audience | 0 |

[ad_1] Email marketers (and marketers in general) are constantly looking for better ways to...

Delivering Episode 29: Kevin Tyler on Inclusion in Marketing

by Chapston | Oct 2, 2020 | diversity, Email Marketing, inclusion, Kevin Tyler, litmus live, litmus live week, marketing | 0 |

[ad_1] In this episode of Delivering, Kevin Tyler—Insights Director at the UCLA School of...

Litmus Live Week 2020: Day 2 Highlights

by Chapston | Sep 16, 2020 | Email Marketing, email tips, marketing | 0 |

[ad_1] Litmus Live Week Day 2 was another one for the books. So-much-so that Magan Le, Jaina...

Changed Customer Behavior and Marketing Practices In Post-COVID-19 World

by Chapston | May 12, 2020 | #GROWTH, marketing, Mobile Marketing | 0 |

[ad_1] The world has changed in an unprecedented fashion and so has customer preferences....

Improve Conversions With These 5 Google Ads Extensions

by Chapston | May 9, 2020 | Dmytro Spilka, Email Marketing, google ads, google ads extensions, guest article, guest post, marketing, sem, SEO, solvid | 0 |

[ad_1] This is a guest post from Dmytro Spilka at Solvid. The web is full of companies vying for...

How to Achieve Your 2020 Marketing Goals

by Chapston | May 2, 2020 | Digital Marketing, Email Marketing, marketing, marketing goals | 0 |

[ad_1] Trying to figure out how to achieve your marketing goals in 2020? It takes a good deal of...

COVID-19 Impact On Apps, Acquisition & LTV in EU

by Chapston | Apr 30, 2020 | #GROWTH, marketing, Mobile Marketing | 0 |

[ad_1] Businesses across all verticals and geographies are reeling under the impact of the global...

Business Disruption and Industry Impact Of COVID-19

by Chapston | Apr 30, 2020 | #GROWTH, marketing, Mobile Marketing | 0 |

[ad_1] Since the country went into a mandatory lockdown, a lot has changed in the way users...

Category: marketing

Marketing Trends in 2022: Webinar Recap + Q&A

How to Use Email Analytics to Inform Your Marketing Strategy

Litmus Live 2021: Top 10 Takeaways from Day 2

How to Future-Proof Your Marketing Org: Webinar Takeaways

How to create effective marketing personas

Delivering Episode 29: Kevin Tyler on Inclusion in Marketing

Litmus Live Week 2020: Day 2 Highlights

Changed Customer Behavior and Marketing Practices In Post-COVID-19 World

Improve Conversions With These 5 Google Ads Extensions

How to Achieve Your 2020 Marketing Goals

COVID-19 Impact On Apps, Acquisition & LTV in EU

Business Disruption and Industry Impact Of COVID-19

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