There’s plenty to be thankful for
MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for...
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Category: Mobile Marketing
The OOH industry’s digital transformation encourages marketers to test and learn
“In general, the old barriers to OOH advertising are coming down,” said Connor Burden, Co-Founder...
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10 reasons why email is more important than ever
Email is a powerful marketing tool. And email with signatures can be a great way to add a personal...
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Creating value when content and experience are data-driven
“The only way to drive revenue and drive acquisition, conversion and retention is through...
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Good morning: We’re nearly there
MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for...
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Concentrix to acquire CX design business PK
Concentrix, a global provider of customer experience and business performance solutions, has...
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How marketers can keep customers engaged using data
One of the most difficult challenges marketers face is keeping customers engaged long enough to...
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Adobe and MLB announce expanded partnership
Adobe and Major League Baseball have announced new initiatives to enhance fan engagement...
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5 ways marketers can improve customer experiences with personalization
One of the most frustrating things for customers is a fragmented brand interaction. And with...
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Improve customer experience and hit marketing goals by mapping out the customer journey
When marketers implement new personalization and DX technology into their stacks, they expect...
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Marketers gain access to NBC Universal’s Peacock CTV inventory via Yahoo DSP
NBC Universal has partnered with Yahoo to give marketers direct access to Peacock streaming and...
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5 ways to improve organic SEO with customer reviews
Consumer behavior has evolved in a way that customers worldwide are relying on reviews from their...
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