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Category: optimization

18 Subject Line Tips from Experts to Win Email Opens

18 Subject Line Tips from Experts to Win Email Opens

by Chapston | Jun 17, 2021 | best subject lines, Email Marketing, inbox optimization, open rate, open rate optimization, open rates, optimization, subject line, subject lines | 0 |

Let’s clear the air first: There’s no perfect subject line. Yes, I said it. What works for one...

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How to A/B test – Litmus

How to A/B test – Litmus

by Chapston | Jun 14, 2021 | A/B test, A/B testing, a/b tests, email insights, Email Marketing, email testing, insights, optimization, split testing, test, testing | 0 |

One thing I love about email is data. Because it’s so readily available, it’s easy to run split...

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