Hey there,

So I’m setting up google shopping for my online store, and manually loaded 15 or so products into the merchant feed, and these products are from different departments. I have separate campaigns set up for the main departments, and ad groups inside those campaigns to separate items even further so I have more control over what I spend on what kind of item.

My issue is setting up the product groups, when trying to select the products I want to run in the specific ad group. The tutorials I’ve seen and the only option I see is subdividing “all products”, which leaves me with the products I’ve selected, and another group called “Everything else in xxx”.

That’s all running smoothly enough but it is stupidly cluttered, and when I go to the ‘products’ section in the ad group, by default it shows every item I have included in my merchant feed (obviously with 95% of them saying “Not ready to serve, excluded”.

I know that you can Filter – Product Status – Ready to Serve to only see the relevant products, but surely this isn’t how it is meant to work, needing to filter every time you go in to products? Does google show every single product there for big e-commerce stores with 5000+ items?



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